Coming home. We all know that feeling. But what makes a home? It seems like a simple question to answer, yet we still find it difficult to capture our thoughts in only one sentence.
In many ways, a home embodies how we live our day-to-day life and see ourselves in this modern world. It is a genuine reflection of ourselves, and the home constantly evolve to meet our needs. Stepping through the front door, home is more than just the bricks and mortar of a house or apartment. Rather, it is a place that is intimately tied to our emotions, values and our way of thinking. In this ever-changing world, there is more to think about than ever before. Caught in limbo, trying to navigate through worrying events and climate change can make us long for a balanced everyday life with room for contemplation, ease and calm, yet still with spontaneity and room for creativity. This is why we at ferm LIVING care about how a good home both looks and feels. With this in mind, we have taken a slightly different approach to present you with this season’s collection, by only focusing on new products in this NEWSpaper.
“...we peek into the homes of women with interesting stories”
In our Autumn/Winter 2019 Collection, we have captured the fluid and irregular shapes of nature, tactile experiences and our love of handicrafts, recycled materials and colours that range from ebony to ivory. Instead of only showing you our take on an ideal home, we also take you behind the scenes of our production, as we believe it is important to share how our products are made. We are very proud and humbled to be able to work closely with so many skilled craftsmen around the world with an in-depth knowledge of their specific craft.
“In our Autumn/Winter 2019 Collection, we have captured the fluid and irregular shapes of nature...”
Flipping through the pages of this NEWSpaper, you will also find small features on significant products from this season, and we peek into the homes of women with interesting stories. Like Maria Barfod, who lives and breathes for the contrasts in life. Or Luise Vindahl, who enriches her life in several ways with different variations on the colour green.
With a desire to add value to your home and enrich your life, we hope this season’s collection inspires you to create a space to feel comfortably you with all the chaos and calm going on in everyday life. After all, a home is much more than just beautiful things – it can be whatever and wherever you want it to be. Welcome home.
“...only creativity can set the boundaries”
Saddle up for everyday magic
The kids’ room is a playground for imagination, creativity and curiosity. For that reason, we want to cherish the teddies, the forts built out of blankets and pillows and the fanciful recipes invented in the small-chef kitchen because we believe that no electronic screen can ever replace the relationships built over toys or with friends. So, let your child saddle up and go for an adventurous horse ride, eat breakfast with fluffy friends on the savannah, splash in puddles and making forts and shelters in the house. Let kids be kids and open the door to new, unexplored places within their own room - only creativity can set the boundaries.